Showstoppers in any setting
We worked alongside Habitat, helping to launch their new 60th collection. We brought some of their key pieces to life across social and online. Some special designs that were just too good to hide away at home.
The campaign was a true celebration of their rich heritage, with works from their fabulous in-house design team and some amazing collaborators from across the design world.
We used 3D scanners to bring the products into the digital world with absolute accuracy, allowing them to take on a life of their own in more abstract, design-led environments whilst retaining an exact likeness to the real products.
Our creations stretched across the breadth of the campaign, from social to OOH and onto the Habitat website. Our outputs worked seamlessly alongside real product shots and amongst the rest of the campaign visuals.
As each product had a strong personality to convey, we gave each of them a unique setting and movement to let the designs truly shine as individual pieces as well as within the collection as a whole.
A little look into our process and the development of the models and their settings, we worked alongside the team at Habitat to craft the perfect products with the perfect personalities.
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